Shrink label gives suppliers the creative liberty for their package design, as they can highlight a product’s unique shape while simultaneously providing a 360-degree top-to-bottom coverage intended for the inclusion of the product’s branding, how-to-use instructions, and even its components.
This type of label wouldn’t require an adhesive so the container sustainability and reusability are higher for consumers. The use of shrink labels can also encourage more dynamic product designs since the material is heated to take the container’s shape. Additionally, since it is tightly held to the entirety of the container, label durability is no question. Products can still look good as if they were just newly produced.
Common applications of shrink labels are seen on syrups, beverages, and condiments.